Outsmarting Inflation: Tips and Techniques for Surviving High Prices | Ep. 232

• Bronson explains inflation as rising prices at stores and restaurants. Two main causes: printing more currency (Federal Reserve adding zeros digitally) and reducing goods/services (COVID supply chain issues).

There's actually a 40% increase in the amount of currency over a two year period... And you have less goods and services because of COVID. So it creates, that's just the recipe for just sustained perpetual inflation.

• Since the Federal Reserve was created in 1913, the dollar has lost 99% of its purchasing power. A penny's worth of goods 100 years ago now costs a dollar due to continual currency creation.

• Instead of suffering from higher prices, own assets that profit: oil companies (benefit when gas rises), real estate (appreciates and generates rising rents), businesses that can raise prices.

When gas prices go up, it's actually a positive for you rather than a negative, right? So then you're actually on the other side of that equation.

• Buy real estate with 10-20% down at 3-4% fixed rates for 30 years. When property appreciates 10-20%, your return on invested capital is 50-100% due to leverage. Future dollars used to pay debt are worth less due to inflation.

If I buy a house, I only put 10 or 20% down. The house appreciates over time, let's say it appreciates 10 or 20%. Well, I haven't had a 10 or 20% increase in the value of how much I invested. I've actually had a 100% increase, right?

• Rising rates have slowed lending and real estate activity. Bronson predicts lenders will return once rates stabilize. He recommends alternative assets like ATMs, car washes, and oil/gas deals that provide cash flow and inflation hedges outside Wall Street.

If inflation really is actually 15%, that means if somebody has a hundred thousand dollars in their retirement or in their savings account, they could be losing $15,000 a year.

• Three-part framework: 1) Market analysis (population growth, job growth, business-friendly policies), 2) Operator/team track record (5-10+ years experience, admit challenges), 3) Deal terms (returns, timeline, tax benefits).

When you talk to them, do they admit, Hey, this is the challenges we've had, or is it, Oh, this has always been perfect. Or is it their first one they've ever done?

• Start with education through meetups, conferences, books, podcasts. Rich Dad Poor Dad is recommended for understanding assets vs. liabilities. Learn vocabulary to navigate investment discussions confidently.

A lot of times it's just simply in their vocabulary. It's simply in the words that they're able to use.

• Download free ebook 'How to Use Inflation to Your Advantage' at BronsonEquity.com. Investment group offers deals for both accredited and non-accredited investors including ATMs, car washes, and multifamily real estate.